I found the Australian link for this product. Motorola doesn't want to sell that device on their .com site for visitors in the USA. Here is the link for anyone else who is looking for this programmable smart watch: motorola.com.au/products/moto-360 The feature looks like it's called 'Live Dials'.

This has to be the coolest idea ever for programmers who known Photoshop or graphic designers who can program! I want to design my own computerized watch face. Which watch did you buy?